Bernadette Giacomazzo

Bernadette Giacomazzo -- September 2011. Photos by: Scott Church

I don’t need to brag about what I do. My work speaks for itself. — Bernadette Giacomazzo

Bernadette Giacomazzo is the Associate Editor of LatinTrends Magazine (formerly DTM), the News Editor for GO Magazine, an on-camera contributor for The Source Magazine, a freelance writer (most notably for Pop Culture Madness, Scoop Magazine/The SMAG Network, and Hip-Hop Stardom 101), and a professional photographer who works with a variety of wire agencies: Splash News, PR Photos, Dalle Agencie Francais, and WENN.com.

In addition to her editorial work, she has established herself as a formidable & consummate networker, and the “official” go-to person for quality promotions, publicity, & marketing work. To wit:

• As the head of marketing & branding for The Superiors, Giacomazzo has connected the multi-platinum father-son duo with some of the entertainment industry’s most recognizable names and brands. For the first quarter of 2012, the priority is to place their new & contemporary music with some of the hottest hip-hop acts, as well as branding The Superiors for licensing in movies, television, & commercials. With Giacomazzo as the “quarterback,” The Superiors are poised to become the hottest producers in hip-hop.
• As the head of publicity for the G-Unit Riderz, Giacomazzo is also involved with many initiatives for the G-Unit brand. Some of her many contributions include (but are not limited to): press & publicity for the G-Unit Riderz (in such outlets as MTV, Global Grind, and VladTV); obtaining sponsorships & endorsements for the G-Unit Riderz (Tigershark Cages, SK Energy Drink), successfully recommending models for SMS by 50 promotional appearances (Nikki Rich Models) and, most recently, for 50 Cent‘s music video for “Put Your Hands Up“ (model Egypt SeLinda); successfully placing photos of all G-Unit & G-Note signees (including, but not limited to, Lloyd Banks, Tony Yayo, Hot Rod, Lea Q. Sunshine, & affiliates 40 Glocc, Mobb Deep, & Trav) in such high-profile publications as Vibe, Uptown Magazine, About.com, MTV, and Dirt.com (for more placements, click HERE). In late 2011, it was announced that she would be hosting a mixtape by Midwestern artist RedJak. The mixtape, titled #I’mTrendingHoe!, is presented byThisis50.com, and is part of a series which will be co-hosted by G-Unit artists Young Jack Thriller and Shawty Lo.
• In late 2011, it was announced that Giacomazzo was hired as the media consultant for Wyclef Jean’s Warrior DJ‘s; she works closely with Gigi Capone on this venture.
• Additional clientele was taken on with Venecia Philips; together, Giacomazzo & Philips formed B&V Entertainment to provide promotional, marketing, and publicity services for blue-chip clients (including Blazetrak and SoFli Entertainment).

For the past ten (10) years, Giacomazzo has been involved in various areas of the music and entertainment industries, working with various A-listers & power players throughout her career. In the recent past, she worked as a publicist for hip-hop legend Kool G Rap, whose new album, Riches, Royalty, Respect dropped in May 2011. Giacomazzo’s efforts lead to countless placements (including a feature in The Source magazine, countless magazine spreads, radio interviews, video interviews, and much more) for the hip-hop legend.

As the owner of Akasha Multimedia, a company that was in existence for more than a decade, Giacomazzo concentrated her promotional, marketing, and publicity efforts in the field of rock’n'roll.  During her tenure with Akasha, Giacomazzo secured a record deal with Conquer the World Records, went to number 1 on the Australian independent music charts, and co-wrote a book with Jacksonville, FLA.-based editor/writer Melissa Deskovic called Swimming with Sharks: A Real-World, How-to Guide to Success (and Failure) in the Business of Music. Though she began her career in rock’n'roll, she has almost exclusively worked in hip-hop since 2009.

Recently conferred with her PhD, Giacomazzo has begun work on her second book,  titled Mr. Faded Glory: A Daughter’s Journey Through Her Father’s Alzheimer’s Disease, which will be completed in 2012.

She lives in New York with her two dogs — Shoko & Dutchess — and “lives for” her two nephews (Antonio & Julian).